Media Relations

During her years as a television producer, Deborah Gyapong booked hundreds of authors and newsmakers for interviews and panels. She knows what producers and anchors are looking for in a guest. She knows how you get in the door. And she knows what it’ll take on your part to be invited back.

As a senior communications officer, Deborah helped Canadian Members of Parliament prepare to go before the glare of television lights and an adversarial pack of journalists. She assisted in developing strategy and talking points for the best use of national television time. She can help you with your message and your performance. Look and sound your best even in a hostile media environment.

If you have written a book, or plan to write one, the actual writing is only the beginning. You also have to market the book and build your platform. At Best Way Communications, we can help you learn how to do it yourself.